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Distance to the top
// Seth Godin's Blog on marketing, tribes and respect
It's tempting to enter a field where mastery is assured, where you have a very good shot of being as good at it as everyone else.
It turns out, though, that the most exciting and productive fields are those where there's a huge gap between those that are perceived to be the very best and everyone else.
The wider the gap, the more it's worth to push through it.
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